Embracing Mobile Content Trends

Embracing Mobile Content Trends

Content Aggregator Apps: A Challenge or Monetization Strategy? If another expert tells you to adopt a mobile-first strategy, it would seem like a cliche.   Come on, we're in 2017!  And with the average person checking their devices approximately 46 times a day, you already know that. When it comes to mobile usage though, consumers want convenience and flexibility, and they want it fast.  The same applies to the content they consume. Content aggregators provide a centralized experience for readers, based on interest, pulled from several sources.  Readers no longer have to manually visit individual websites to get the daily tidbits of information that they need to stay in the know.   So as a publisher, do you embrace this trend and does this fit into your monetization strategy?  Over on the blog we discuss this and delve into how this might affect publishers.   Learn More! EVENTS Heading to SxSW? Get buzzed on People-Based Marketing with us at the LiveIntent cold brew station at the Fast Company Grill on March 10-13 between 11am-4pm. Let's chat about how identity is the key to connecting with your customers. Schedule a meeting with us! LIVEINTENTIONAL WEEKLY Better Late than Never! In case you missed our belated Valentine, we had a little help from the one and only Britney Spears (kinda).  Check out our "Email My Heart" tribute!   Watch the Video! LiveIntent is a smarter way to market and advertise in email. BLOG WEBSITE CONTACT To update your email settings or unsubscribe, please visit our Subscription Center. LiveIntent 100 Church St, New York, NY, 10007

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