"Simply put: we don’t build services to make money; we make money to build better services."
Mark Zuckerberg, Founder and CEO of Facebook
Facebook is constantly improving on its platform by updating its algorithms, supplying new and exciting features to its users, and providing business owners with a plethora of tools to expand their reaches and amplify sales. Of course, the company does have its own mission to thrive, but in following through with that objective, the social juggernaut has given countless companies a means to succeed in the digital market; especially through advertising. These days, running ad campaigns on Facebook is essential for small businesses for a myriad of different reasons. And Facebook has recently released a variety of updates for ad campaigns, metrics enhancements, and new tools to improve your promotional prowess.
It's time to get up to speed on Facebook's latest business-centric offerings and what is coming down the pipeline for social advertisers. |
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